About Us
The Humble Beginning
In the late 2020, amidst a period of global pandemic COVID-19 and burgeoning interest in professional social media marketing management practices, a visionary marketing consultant Dr Fred Wu recognized the need for a standardized framework for assessing and accrediting marketing expertise. As a result, this led to the establishment of Asian Institute of Marketing Management (AIMM)™ in Malaysia.
Currently, AIMM focuses on providing professional qualifications and certifications to individuals seeking to demonstrate their proficiency in marketing practices. Over the years, under the guiding principle of GEConsult & Co., AIMM gained recognition and credibility as a leading institute in the field of Marketing, attracting candidates, members and students from diverse backgrounds and industries.
As the demand for marketing expertise continued to grow globally, AIMM recognizes the need to expand its reach beyond the borders of Malaysia, and it’s currently actively seeking regional expansion to better serve its growing international community of marketing management professionals.
Chartered Marketing Professional™
This designation recognizes professionals who excel in overseeing marketing project management, ensuring strategic alignment and execution of marketing plans.
Chartered Marketing Manager™
This designation recognizes professionals who are experts in managing complex marketing projects, demonstrating an ability to deliver successful outcomes within scope, time and budget.
